Effective Ways to Monetize a Blog
Blogs are a popular way of generating passive income. In theory, all you have to do is write a few posts, wait for people to visit your site, and you can start raking in some extra money. In practice, it isn’t that simple. If it were, we would all be billionaires. So, what are the best ways to monetize a blog?
All kinds of people write blogs. Some people create a blog to post their random thoughts online, with no expectation that anyone is going to read them. Others, like poor students on online doctoral nursing programs start blogging to earn extra cash. The extra income is not guaranteed, but if you have enrolled in a BSN to DNP online from Bradley University and you can’t afford to eat, it’s definitely worth a try.
What is a Blog?
A blog is what you make of it, but if you need your blog to generate an income, it makes sense to figure out what your business model is. The simplest method is to write posts based on a subject you feel passionately about and include adverts in the hope that at least some visitors will click on them. It’s a method that does generate some income, but unless you have thousands of visitors every month, not a lot. Luckily, there are other ways to make money from a blog.
Sell a Product
Once you have blog traffic, you can use your site to sell a product or service. Products can include e-books, and services can include your services as a consultant. E-books or educational material can work well, but you need to have a brand to achieve decent sales. If you are selling a service, for example website building or plumbing, use your blog as a place to showcase your expertise and offer free advice. Not everyone will want to DIY, so your blog gives people way of getting in touch for the paid service.
Affiliate programs work on the premise that you promote products that fit your niche and if people click on the link you provide, you earn a commission from the sale. In theory, it works well, but you do have to work hard to promote your blog and encourage people to click on the links. There is also no guarantee that a sale will complete, as many people abandon their shopping cart before the payment stage.
Do not underestimate the power of e-commerce. Blogs make great platforms for the sale of physical goods. For example, if you have a popular blog about pet dogs and you have built up a small community of dog lovers, you could start selling pet products on your blog. The blog isn’t the business, but it does act as a promotional frame for your products.
There are other ways to make money from a blog, some more time consuming than others. Another easy way to monetize your blog is to accept sponsored posts, but remember to let your readers know you were compensated for the post.